{"id":20641,"date":"2021-10-07T08:25:48","date_gmt":"2021-10-07T08:25:48","guid":{"rendered":"https:\/\/www.sportlandmagazine.com\/lit\/?p=20641"},"modified":"2021-10-07T08:25:48","modified_gmt":"2021-10-07T08:25:48","slug":"nike-oregone-atidare-lebrono-jameso-inovaciju-centra","status":"publish","type":"post","link":"https:\/\/sportland.lt\/magazine\/nike-oregone-atidare-lebrono-jameso-inovaciju-centra\/","title":{"rendered":"\u201eNike\u201c Oregone atidar\u0117 LeBrono Jameso inovacij\u0173 centr\u0105"},"content":{"rendered":"<p>\u201eNike World\u201c b\u016bstin\u0117je Oregone (JAV) atidarytas<strong> LeBrono Jameso<\/strong> inovacij\u0173 centras. Jis \u012frengtas konsoliniame vir\u0161utiniame auk\u0161te ir i\u0161kart pritraukia \u017emoni\u0173 d\u0117mes\u012f. Dr\u0105sus architekt\u016brinis sprendimas yra \u201eNike\u201c sporto tyrim\u0173 galimybi\u0173 akcentas.<\/p>\n<p>\u0160iame auk\u0161te atgimsta \u201eNike sporto tyrim\u0173 laboratorija\u201c (NSRL), kurioje \u012frengtos did\u017eiausia pasaulio judesio fiksavimo instaliacija (400 kamer\u0173), 97 j\u0117gos platformos, k\u016bno atvaizdavimo \u012franga ir daug kit\u0173 element\u0173.<\/p>\n<p>\u201eNSRL yra epicentras, kuriame dirbame su bet kokio paj\u0117gumo, i\u0161silavinimo, \u012fg\u016bd\u017ei\u0173 sportininkais ir bet kurios sporto \u0161akos atstovais\u201c, &#8211; sak\u0117 NSRL viceprezidentas <strong>Matthew Nurse\u2018as<\/strong>.<\/p>\n<p>Pra\u0117jusius daugiau nei 40 met\u0173, kai NSRL buvo \u012fkurta Ekseteryje, Naujajame Hamp\u0161yre, laboratorija toliau \u017eengia i\u0161vien su technologijomis ir \u201eNike\u201c keletui de\u0161imtme\u010di\u0173 \u012f priek\u012f gal\u0117s kurti moderni\u0105 produkcij\u0105 bei suteikti naujas patirtis visiems atletams.<\/p>\n<p>\u201eM\u016bs\u0173 centre sportininkai gali jud\u0117ti pilnu grei\u010diu, pilnais judesiais \u2013 tarsi b\u016bt\u0173 sporto aik\u0161tel\u0117je\u201c, &#8211; sak\u0117 M. Nurse\u2018as.<\/p>\n<p><iframe loading=\"lazy\" title=\"Behind the scenes at Nike\u2019s brand-new LeBron James Innovation Center | Fast Company\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/7QedkFUIa4k?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>LeBrono Jameso inovacij\u0173 centras yra vieta, kur sportinink\u0173 balsas pavirsta realybe. Kol sportininkai yra tiriami, kiti \u017emon\u0117s taip pat yra veiksme \u2013 jie analizuoja, testuoja ir kuria ateit\u012f. Tikslas yra suprasti unikalius \u017emoni\u0173 poreikius ir j\u0173 galimybes, kontekstualizuoti i\u0161\u0161\u016bkius ir \u012fvairiuose \u012frenginiuose per \u017eaidimo spektr\u0105 sugeneruoti naujus pasiekimus.<\/p>\n<p>Nauja laboratorijos erdv\u0117 yra penkis kartus didesn\u0117 u\u017e buvusi\u0105. Joje yra pilno dyd\u017eio krep\u0161inio aik\u0161tel\u0117, 200 m i\u0161tverm\u0117s trasa, 100 m b\u0117gimo trasa ir dirbtin\u0117s dangos treniruo\u010di\u0173 aik\u0161tel\u0117. Visa tai leid\u017eia fiksuoti kiekvien\u0105 \u017eaid\u0117jo judes\u012f. \u0160ie pasiekimai skatina mokslini\u0173 tyrim\u0173 pl\u0117tr\u0105, apiman\u010di\u0105 tiek psichin\u0119, tiek fizin\u0119 gerov\u0119.<\/p>\n<p>\u201eM\u016bs\u0173 tikslas &#8211;\u00a0 kad sportininkai kiekvien\u0105 dien\u0105 tapt\u0173 geresniais, o pasaulis b\u016bt\u0173 geresnis sportininkams. Suprasdami kuo daugiau \u017emoni\u0173 k\u016bn\u0173, ly\u010di\u0173 ir sugeb\u0117jim\u0173 lygi\u0173, gal\u0117sime sukurti geresn\u012f ir labiau specifin\u012f produkt\u0105\u201c, &#8211; sak\u0117 \u201eNike avalyn\u0117s inovacij\u0173\u201c viceprezident\u0117 Kathy Gomez.<\/p>\n<p>NSRL tyrimai leid\u017eia atrasti naujas galimybes ir \u201eNike\u201c drabu\u017ei\u0173 k\u016br\u0117jams.<\/p>\n<p>\u201eInovacij\u0173 erdv\u0117je mes gauname informacij\u0105 i\u0161 NSRL ir galime pa\u017evelgti \u012f \u012fvairius sportininko problemos sprendimo b\u016bdus. Tai tampa nepaprastai \u012fdomu. \u012eprastai kurdami gamin\u012f mes tiesiog imtume med\u017eiag\u0105, i\u0161gautume ra\u0161t\u0105, susi\u016btume ir viskas. \u010cia mes galime pereiti prie bet ko \u2013 nuo biologijos ar chemijos iki gamybos ma\u0161in\u0173 galimybi\u0173 rib\u0173, taip sukurdami med\u017eiag\u0105 bet kokiai paskir\u010diai\u201c, &#8211; teig\u0117 \u201eNike drabu\u017ei\u0173 inovacij\u0173\u201c viceprezident\u0117 Janett Nichol.<\/p>\n<p>Suk\u016brus prototip\u0105, LeBrono Jameso inovacij\u0173 centre galima visk\u0105 i\u0161bandyti, sureguliuoti ir kartoti kol id\u0117ja virs realybe. Visi rezultatai bus pagr\u012fsti moksliniais procesais.<\/p>\n<p>\u201eI\u0161 prad\u017ei\u0173 buvome elitini\u0173 b\u0117gik\u0173 kompanija. V\u0117liau i\u0161sipl\u0117t\u0117me iki m\u0117g\u0117j\u0173, o tada \u0117m\u0117m\u0117s kit\u0173 sporto \u0161ak\u0173, &#8211; kalb\u0117jo \u201eNike inovacij\u0173\u201c prezidentas Tomas Clarke\u2018as. \u2013 Kiekviename \u017eingsnyje buvo b\u016btina pateikti tyrimus bei mokslinius \u012frodymus, kad m\u016bs\u0173 kuriami produktai yra vis geresni.\u201c<\/p>\n<p>Apsilankykite\u00a0<a href=\"https:\/\/lebronjamesinnovationcenter.nike.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">LeBrono Jameso inovacij\u0173 centre<\/a>.<\/p>\n<p><em>Straipsn\u012f pareng\u0117 Dominykas Genevi\u010dius<\/em><br \/>\n<em>Nuotraukos: Nike<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201eNike World\u201c b\u016bstin\u0117je Oregone (JAV) atidarytas LeBrono Jameso inovacij\u0173 centras. Jis \u012frengtas konsoliniame vir\u0161utiniame auk\u0161te ir i\u0161kart pritraukia \u017emoni\u0173 d\u0117mes\u012f.\u2026<\/p>\n","protected":false},"author":9,"featured_media":20642,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[28],"tags":[76],"class_list":["post-20641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportas","tag-nike"],"acf":[],"_links":{"self":[{"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/posts\/20641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/comments?post=20641"}],"version-history":[{"count":1,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/posts\/20641\/revisions"}],"predecessor-version":[{"id":20643,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/posts\/20641\/revisions\/20643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/media\/20642"}],"wp:attachment":[{"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/media?parent=20641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/categories?post=20641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sportland.lt\/magazine\/wp-json\/wp\/v2\/tags?post=20641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}